Walmart plans to launch an economic tablet under its internal brand ONN, a company spokesperson confirmed to Bloomberg . The report states that the device will be manufactured by a Chinese provider, run on Android, and is expected to be aimed at children.
The tablet is the retailer's latest attempt to establish itself in the electronics space after it launched a line of gaming computers and laptops by the name of Walmart last year under its new Overpowered brand. We reviewed the so-called Overpowered 17+ laptop and were disappointed by its weak build quality, poor specifications and insufficient customer support. Reviews of the desktop game model have not been impressed either.
What's different about the next Android tablet is that it will reportedly be directed to the final budget of the market. Its main competitor will be Amazon, which produces tablets such as the Fire HD 8 for $ 79.99 and the Fire HD 10 for $ 149, both available as Kids Editions for children. However, Amazon tablets run on their own Amazon Fire operating system, an Android fork, so they do not have access to a full range of Android applications. If Walmart tablets work with Android instead of a fork, this could be a key advantage for that. The
Bloomberg report does not mention the prices or availability of the new Walmart tablets, but since at least one of them has already been certified by the Federal Communications Commission, they should not be too far away for publication. . If Walmart finds the right price for its tablets, it could find its niche in the electronics market.