The Motion Picture Association of America (MPAA) reported today that the global entertainment market, which spans both theatrical and local premieres, grew to a new level in 2018: $ 96.8 billion, 9 percent more than 2017. In particular, he highlighted the rapid growth of video in real time, which grew to 613 million subscriptions worldwide, an increase of 27 percent over 2017.
The report exposes the health of the entire Film entertainment industry and reports that consumers spent $ 96.8 billion on entertainment worldwide. world. The international theatrical box office grew to $ 41.1 billion (spending in the United States and Canada grew to $ 11.9 billion), while home entertainment reached $ 55.7 billion internationally.
Specifically, "digital home entertainment was the engine of growth". Digital sales in the US UU They increased by 24 percent, while international digital sales increased by 34 percent. At the same time, physical emissions decreased in the US. UU And internationally by 15 and 14 percent, respectively. The report groups digital sales, VOD and paid subscription services, but does not explain how they contribute to the overall picture. Either way, it's pretty clear that more and more people around the world prefer to buy their entertainment on the Internet, instead of buying a physical disk.
When it comes to video transmission, the MPAA reports that subscriptions surpassed cable television for the first time, with 131.2 million new subscriptions added, reaching 613.3 million worldwide, a 27 percent jump over the 2017 numbers The report says that cable subscriptions were reduced by 2 percent to 556 million.
That said, despite the growth in video streaming and the small decrease in cable subscriptions, cable subscriptions still accumulate more money, increasing by 2018 at $ 6.2 billion to $ 118 billion . After cable subscriptions, satellite television generates the next highest amount of revenue, while video transmission occupies the third place. The report also notes that more Americans see cable (80 percent), followed by transmission services (70 percent).
However, what is presented in the report is that online video streaming continues to grow, and television programming occupies most of what is called views / transactions. (The small print in the report says that this includes "views of subscription services and digital transactions," as well as visualization with advertising support.) In 2014, there were 71 billion views / TV transactions and 5.4 billion for movies. In 2018, it grew to 170.6 billion and 11.5 billion views / transactions for television and film, respectively, a massive increase in just four years.
Along with those increases, the report says that the views have more programs to see than ever. Citing numbers from FX Networks Research, the report says that since 2014, scripted dramas on all channels have increased by 28 percent to 496 in 2018. That number grew to 1,620 programs when it included daytime drama, children's programming and shows unscripted.
When it comes to the theater industry, people spent more (but not much) compared to last year's figures ($ 40.5 billion), just one percentage point to $ 41.1 billion. Within that subset, international spending fell slightly, from $ 29.4 billion to $ 29.2 billion. However, there are some interesting things there. While spending in Europe, the Middle East and Africa declined, Asian markets grew, especially in China, which was the largest market for films outside of the United States and Canada. He experienced a 12 percent increase in profits. The global market for 3D movies was reduced by 20 percent, falling below the rate in 2014.
The continued increase in streaming videos is not a big surprise, as companies like Amazon, CBS, Hulu and Netflix have grown recently. Years to compete with traditional television channels. More than that, it seems that those numbers will increase even more, given that newcomers such as Apple, Disney and NBCUniversal are ready to present their own transmission platforms in the coming months. With these streaming services, even more original content will come as a means to attract viewers to register on their platforms. A recent study found that, in 2018, Netflix added more original content than it had acquired from other sources, while companies such as Apple and Disney are launched with their own high-profile original programming catalogs.