This weekend, Quibi cofounders Jeffrey Katzenberg and Meg Whitman will be appearing at this year's creations in California to launch their forthcoming mobile-centric streaming service (April 6, 2020). tiers: short advertisements for $ 4.99, without them $ 7.99.
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Word recently announced that Quibi will be designed exclusively for mobile devices. Whitman said that with the advent of the 5G Internet, people will spend more time watching videos on their phones and tablets.
The two emphasized that TV programs are different from traditional 20- and 40-minute programs because they focus on developing video content for mobile devices. Whitmen is completely original content that will structure the episode in the company in a new way. "It's a whole new platform," she said. "It's a whole new opportunity to bring stories in different formats." She also said she plans to store about 7,000 videos on the platform within a year.
Katzenberg explained that his video had a similar structure to [Da Vinci Code] in Dan Brown . " Dan Brown talked about writing a 464-page novel in very short chapters, so that readers can have a good reading experience without having to sit through the big sections for about 30-40 minutes. Along with the amount of time I had. "Quibi's video is expected to be played in a two-hour series from 7-10 minutes.
The company has already raised $ 2 billion to produce original content and has been working on several projects in recent months. Last year I signed up to Guillermo del Toro and Sam Raimi to produce a horror show about this service. Social network on the founding of Snapchat # Freerayshawn starring Stephan James and Laurence Fishburne of Antoine Fuqua, a court show starring Chrissy Teigen. MTV's Punk & 39; d and Singled Out .
However, the streaming service is on a steep path, as other shorter formats of video work, such as Verizon's Go90, are rampant. If it lasts longer than what the company will announce, it will continue.